It’s nice to know that Microsoft still has love for Live Search Club, although I guess things could have only gotten better after they dropped the company that had been handling the site (Incentive Logic). I was actually betting on Microsoft dropping the whole Live Search Club thing after many of the larger prizes (such as the XBOX 360 and Zune) started to disappear from the prize list, so I’m pleased to see the site getting a well-deserved update.
If you’ve never played or heard of Live Search Club: it’s basically a puzzle game site. It’s hard for me to describe how things work in the background (they make money of the searches that occur as you play the games), but it’s basically a win-win situation for every party (Microsoft, advertisement partners, and the gamers).
As you win games, you earn tickets and can trade those tickets in for prizes, some being rather lucrative (such as a 20,000-ticket Zune 30, which is back in the prize list). Most games give you between 10 and 20 tickets, but they’re not too difficult once you’ve gotten the hang of things. Oh, I know you want to try it… go ahead, try it!
It really works, although I’ll wait until another day to explain what I’ve won (it’s an unfinished story).
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